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Key areas of expertise

• Implementation science – applying and advancing theory in health and care
• Behavioural science – habit and routines in clinical practice
• Tailored implementation – stakeholder engagement and development of practical, theory-informed tools (e.g. I-STEM, ItFits)

Current projects include:

��– Evaluating speech, communication, and language support at the 2–2½ year Healthy Child review (NIHR Policy Research Programme, 2025–2027)

TRAITS Hospital to Home – Alcohol interventions across care pathways (Helse Vest, Western Norway Regional Health Authority, 2025–2027)

– Interdisciplinary evaluation of complex innovations in health and social care (NIHR Health and Social Care Delivery Research, 2024–2030)

��– Real-world studies of Amwell’s SilverCloud Digital Enabled Therapies, NIHR Invention for Innovation, 2024–2027)

Some key completed projects:

– Tailored implementation of personalised safety planning for self-harm and suicidality (NIHR Research for Patient Benefit, 2024–2026). Key outputs: : A guide to support meaningful safety planning for self-harm and suicide.

Carers experience of personalised hospital discharge project (Voluntary Organisations Network North East, VONNE, 2022–2023). Key outputs: A co-produced to support personalised hospital discharge by recognising and involving carers.

– Towards evidence-based tailored implementation strategies for eHealth. (European Commission H2020, 2017–2021).��Key outputs:����for self-guided tailored implementation strategies and����and��for stakeholder engagement for implementation.

• Exploring barriers and facilitators to healthcare professional implementation of a stroke physical activity behaviour change intervention to inform targeted strategies: a qualitative study, Moore, S., Potthoff, S., Folorunsho, J., Calder, J. 25 Mar 2026, In: Disability and Rehabilitation
• Patient and clinician perspectives on the management of obesity in kidney failure prior to kidney transplantation: a mixed-methods systematic review, Oganesova, Z., MacLaughlin, H., McCafferty, K., Potthoff, S., Greenwood, S., Vickerstaff, V., Batterham, R., Afuwape, S., Motallebzadeh, R., Brown, A. 1 Jan 2026, In: EClinicalMedicine
• Potential Applications of Realist Methodologies to Implementation Science Research, Mukumbang, F., Argüelles Bullón, A., McClelland, R., Potthoff, S., Weiner, B., Dalkin, S. 3 Mar 2026, In: International Journal of Qualitative Methods
• Supporting Weight Management for Kidney Transplant Candidates in People With Obesity on Haemodialysis: The First National Survey of UK Kidney Healthcare Providers, Brown, A., MacLaughlin, H., McCafferty, K., Potthoff, S., Greenwood, S., Vickerstaff, V., Batterham, R., Thomas, R., Hobbs, C., Motallebzadeh, R. 31 May 2026, In: Diabetes, Obesity and Metabolism
• Using behaviour change science in changing motivational interaction behaviours: Stepwise development and acceptability study of the MotiStyleSport intervention, Palsola, M., Renko, E., Puolamäki, M., Absetz, P., Haerens, L., Lintunen, T., Potthoff, S., Saurio, K., Hankonen, N. 8 Mar 2026
• #2652 How are people living with obesity and kidney failure supported to lose weight prior to kidney transplantation?: a national survey of kidney healthcare providers in the United Kingdom, Brown, A., McCafferty, K., Potthoff, S., MacLaughlin, H., Greenwood, S., Thomas, R., Vickerstaff, V., Batterham, R., Motallebzadeh, R. Oct 2025, In: Nephrology Dialysis Transplantation
• CONsensus-based Process evaluation reporting guideline for public HEalth intervention Studies (CONPHES) conducted alongside an effectiveness trial: An e-Delphi study, Van Nassau, F., Cillekens, B., Jelsma, J., Vis, C., Mokkink, L., Treweek, S., Van Der Ploeg, H., Anema, J., Baker, G., Bakker, F., Baranowski, T., Boendermaker, L., Burke, A., Chalkley, A., Chambers, D., Drozd, F., Edney, S., Engell, T., Finch, T., Fynn, J., Goense, P., Grant, A., Guthrie, B., Hannes, K., Hipple Walters, B., Hoffmann, T., Hulscher, M., Jones, A., Kelly, P., Koorts, H., Kwak, L., Maar, M., Maher, C., Mbuagbaw, L., McCleary, N., McHugh, S., Milton, K., Möhler, R., Neher, M., O'Cathain, A., Paulsen, M., Pawson, R., Pinnock, H., Potthoff, S., Powell, B., Rapley, T., Rosenkranz, R., Von Thiele Schwarz, U., Massey-Swindle, T., Thabane, L. 19 Dec 2025, In: BMJ Open
• Co-Producing Personalised Discharge Planning: Developing a Toolkit to Improve Caregiver Involvement in Hospital Transitions, McEwan, K., Sanders, T., Carr, S., Van der Graaf, P., Jones, S., Aquino, M., Hogg, M., Hameed, R., Lai, F., Cooper, C., Potthoff, S. 1 Dec 2025, In: Health Expectations : an International Journal of Public Participation in Health Care and Health Policy
• Implementing pragmatic case finding to address alcohol use in general practice: a mixed methods feasibility study, Potthoff, S., Brendryen, H., Bosnic, H., Bhardwaj-Gosling, R., Riis Idena, K., Njå, A., O'Donnell, A., Lid, T. 19 Dec 2025, In: Scandinavian Journal of Primary Health Care
• Tailored implementation of a behaviour change intervention for post-stroke physical activity: A mixed-methods feasibility study, Moore, S., Calder, J., Potthoff, S. 1 Dec 2025, In: Clinical Rehabilitation

• Developing an NIHR Health and Social care Delivery Research (HSDR) national evaluation team: InterDisciplinary Evaluation of complex innovations in heAlth and Social care (IDEAS) Centre, Bate, A. (Principal Investigator), Potthoff, S. (Co Investigator), National Institute for Health Research, 01/02/25 - 31/01/30, £3,028,752.00
• Jay’s study: Developing tailored implementation of a personalised safety planning toolkit for adults experiencing self-harm and suicidality, Clibbens, N. (Principal Investigator), Potthoff, S. (Co Investigator), National Institute for Health Research, 01/09/24 - 02/03/26, £25,582.00
• Alcohol and Drug Research - Contract Phase 2, Potthoff, S. (Principal Investigator), Stavanger University Hospital, 03/06/24 - 30/05/25, £27,241.00